The post Austin Asian Community Health Initiative (AACHI) Brand Identity Kit appeared first on Samantha Soper.
]]>Through my brand identity exploration questionnaire, I learned that AACHI wanted a simple, minimalist design. They also wanted to promote feelings of wellness, authority, knowledge, and friendliness. Additionally, I researched brands of several large non-profits, including Feeding America, the ADA, and March of Dimes.
The post Austin Asian Community Health Initiative (AACHI) Brand Identity Kit appeared first on Samantha Soper.
]]>The post Hellas Hearts of Hope Photography appeared first on Samantha Soper.
]]>To introduce ourselves to the village, we held a piñata day which was enjoyed by so many Jucuarán children. As word of our charitable efforts spread, neighboring villagers came to Jucuarán once donations arrived to receive toys, books, clothing and supplies. As you can see from the photographs, the turnout at the donation hand-out was phenomenal and locals helped us with unpacking everything.
The post Hellas Hearts of Hope Photography appeared first on Samantha Soper.
]]>The post Hellas Hearts of Hope Charity Microsite appeared first on Samantha Soper.
]]>Furthermore, I assisted in strategizing the donation campaign and logistically setting reach goals. These reach goals and donation levels helped sponsors visualize how they would be helping the village. Additionally, I wrote all copy for the microsite.
Through the money donated to the site, Hellas Construction was able to provide much needed school and medical supplies to the village of Jucuarán. Additionally, some piñatas and candy were purchased to make a fun day for the children. Most noteworthy, we were able to supply the village with clothing, toys, books, and other materials. These helped them getting through the upcoming holiday season and school year.
The post Hellas Hearts of Hope Charity Microsite appeared first on Samantha Soper.
]]>