About my Employment
Quick Facts
Timeline: 02/2010—06/2012
Position: Director of Creative and Interactive – Equity Partner
Starting Position: Freelance Designer and Developer
About the Employer: Golden Spirits, LLC is a start-up liquor company based out of Dallas, managing the private label brands Million Vodka, Whip’t Vodka-infused whipped cream, Tiger’s Sweat Corn Whiskey, and The Roc Whiskey.
Responsibilities:
- Package concept and design for 10 different city-themed Million Vodka bottles, three flavors of Whip’t vodka-infused whipped cream, Tiger’s Sweat Corn Whiskey, and The Roc Whiskey
- Coordinated with multiple distillery and bottling companies, throughout the US and Canada
- Prepping bottle artwork for TTB approval
- WordPress development
- HTML5, CSS3, jQuery and PHP development
- UX design/wireframing
- Competitive analysis and digital trend research
- Social media marketing
- Facebook contest app development
- Interactive advertising
- Print design, including posters, billboards, and POS displays
- Event signage
- Photo editing and color correction
- Illustration/digital painting
- Concept sketching
My Work
Million Vodka Bottle Design
When I began working with Golden Spirits, the owner planned to take his brand appeal nationwide by making each Million … Continue reading Million Vodka Bottle Design
Lyfe Water by Amazon Juice Co.
Bob Weingarten, owner of Amazon Juice Company, developed Lyfe water. Since Lyfe is bottled at the heart of the Amazon, … Continue reading Lyfe Water by Amazon Juice Co.
Whip’t Alcoholic Whipped Cream
Golden Spirits produced a private-label vodka-infused whipped cream with Temperance Distillery. I brainstormed multiple names and the owner chose Whip’t. … Continue reading Whip’t Alcoholic Whipped Cream